Prize for Excellence in Research, Measurement and Evaluation
All finalists in the project or campaign categories are eligible for the ‘Prize for Excellence in Research, Measurement and Evaluation’.
The judges will be looking for outstanding research that led to the development of an outstanding project/campaign; insightful measurement and analysis of project/campaign success against stated objectives, as well as evidence of critical evaluation on the execution of the campaign or project. Context and budget will be considered.
The Prize will be judged by representatives from PRINZ, Isentia and Research First.
The Prize comprises complimentary attendance on a PRINZ CPD short course for up to five PRINZ members named on the PRINZ Awards entry.
When entering, please opt-out if you do not wish to be considered for the Prize.