PRINZ Awards 2011

The case studies presented are a selection of highly commended and winning entries from the 37th PRINZ Awards in 2011.

2011 PRINZ Awards Case Studies

37th PRINZ Awards winning and highly commended entries

Supreme Award 2011

PSA Outbreak in the Kiwifruit Industry - Melanie Palmer, Andrea Brady, ZESPRI International Limited and Catalyst Communication Consulting Limited

Corporate PR Highly Commended 2011

University of Canterbury 2010 Quake Response - Jeanette Colman, John MacDonald, Stacey Doornenbal, University of Canterbury

Corporate PR Highly Commended 2011

The Hyperfactory Strategic Sale Announcement of Business to USA - Clare England, Network PR

Corporate Public Relations Winner 2011

PSA Outbreak in the Kiwifruit Industry - Melanie Palmer, Andrea Brady, ZESPRI International Limited and Catalyst Communication Consulting Limited

Government of Quasi-government Public Relations Highly Commended

NZTA Auckland Motorways Bridge Strike Reduction Campaign - Rosalind Brown, New Zealand Transport Agency

Government of Quasi-government Public Relations Winner

The Journal Launch 2010 - Angela Spain, Michelle Camilleri, DraftFCB New Zealand

Internal Communications Winner 2011

NZTE Intranet Launch TED Hunt Campaign - Cindy Wong, Ann Clifford, Jennifer Andrewes, Tamara Mapp-Borren, New Zealand Trade and Enterprise

Limited Budget Public Relations Winner 2011

Taylors Wines Aussies vs. Kiwis Survey - Mary-Louise Dare, Melanie Pohl, Catherine Slogrove, Professional Public Relations NZ

Marketing Public Relations Highly Commended 2011

Spinning a Yarn Promoting ChildFund New Zealand's Gifts that Grow Range - Clare England, Megan Green, Network PR

Marketing Public Relations Highly Commended 2011

Feet First Walk to School 2009 - Valerie Cross, Julien Leys Georgina Stent, JML Communications for TomTom: Be the Voice of New Zealand

Marketing Public Relations Winner 2011

KPMG Agribusiness: The Leading Business Advisor to New Zealand Agribusiness - Sneha Paul Gray, Strahan Wallis, KPMG

Not for Profit Public Relations Highly Commended 2011

HeartSAFE Reducing New Zealanders Sodium Footprint - Emma Davidson, Donnel Alexander, Network PR

Not for Profit Public Relations Winner 2011

Crohns and Colitis New Zealand - Valerie Cross, Julien Leys, Kimberly Sullivan, JML Communications

Pro Bono Highly Commended 2011

Whakatane Kiwi Trust 100th Kiwi Release - Amanda Weatherley, Sarah van der Boom, Cheeky Rooster Communications and website www.whakatanekiwi.org.nz

Pro Bono Winner 2011

UNICEF Say No to Naff - Eloise Hay, Angela Spain, Gemma Doughty, DraftFCB New Zealand

Special Event or Project Highly Commended 2011

Cadbury Billboard to Bags - Claudia MacDonald, Mango Communications

Special Event or Project Highly Commended 2011

National Beekeepers Association - Be Good to Bees Because... - Jessica Williams, Daniel Paul | Four Winds Communications Ltd.

Special Event or Project Winner 2011

Southbound Switch (How to close the busiest stretch of motorway in the country for 26 hours and get away with it) - Gez Johns, New Zealand Transport Agency

Sustained PR Programme Winner 2010

Ruahine Kindergartens Operation Communication - Ally Koehler, Blacksheepdesign

Sustained PR Programme Highly Commended 2011

Celebrating World Blood Donor Day in New Zealand, 2007-2010 - Megan Green, Paul Hayes, Network PR and New Zealand Blood Service

Tertiary Student Project Winner 2011

No8: That's How We Roll - Isaac Banks, James Roberts, Angela Campbell, Safia van der Zwan, Outside the Square AUT

Tertiary Student Project Highly Commended 2011

Get Together for Gynae - Jess Miller, Duchesne Markham, Courtney Bennett, Kate Allinson, Outside the Square AUT

Tertiary Student Project Highly Commended 2011

Sophie Elliott Foundation - Pavel Zivnustka, Tereza Burgess, Jordan Schuler, Naomi Ball, Outside the Square AUT

Sally Logan-Milne Young Practitioner of the Year 2011

Mary-Louise Dare