PRINZ Awards 2012

The case studies presented are a selection of highly commended and winning entries from the 38th PRINZ Awards in 2012.

2012 PRINZ Awards Case Studies

38th PRINZ Awards winning and highly commended entries

Supreme Award Winners

Student Volunteer Army - Primary entrant Daniel O'Regan, Convergence Communications and Marketing

WilliamsWarn The best beer-porn you'll see all day - Primary Entrant: Bill Rundle, Porter Novelli

Corporate Public Relations Highly Commended

Good guys or the Grinch? - Primary entrant Peter Heath, TextWrite

Government or Quasi Government Public Relations Winner

Victoria Park Tunnel: how we turned complainants into champions - Primary entrant Helen Cook, New Zealand Transport Agency

Government or Quasi Government Public Relations Highly Commended

Central City Plan: Share an Idea - Primary Entrant: Jan McCarthy, Christchurch City Council

Not for Profit Public Relations Winner

University of Canterbury Quake Response 2011 - Primary entrant Jacquie Walters, University of Canterbury

Not for Profit Public Relations Winner

Tourism Future 2011-2014 - The Visitor Economy: Creating Wealth - Primary entrant Ann-Marie Johnson, Tourism Industry Association New Zealand

Paul Dryden Tertiary Award Winner

The Oldest Catwalk Models in the World - Primary Entrant Scott McKee, AUT - Outside the Square

Special Event or Project Winner (joint)

Student Volunteer Army - Primary Entrant: Daniel O'Regan, Convergence Communications and Marketing

WilliamsWarn The best beer-porn you'll see all day - Primary Entrant Bill Rundle, Porter Novelli

Special Event or Project Highly Commended

Science in the Park 2011 - Primary Entrant Christl McMillan, Scion

Sustained Public Relations Winner

SEEK New Zealand - Primary Entrant Fleur Postill, Haystac

Marketing Public Relations Winner (joint)

Countdown Food Rescue establishing an ongoing programme of charitable giving - Primary Entrant Adelle Foster, Acumen Republic

Launch of Electricity Authority Whats My Number campaign - Primary Entrant Angela Spain, DraftFCB

Marketing Public Relations Highly Commended

The Libra Design Project - Primary Entrant Matthew Vogts, Spark PR & Activate

Internal Communication Highly Commended

2011: New Faces New Spaces - Primary Entrant Adrienne Schwartfeger, Environment Canterbury

Limited Budget Public Relations Highly Commended

ChildFund New Zealand Fathers Day Family Ties - Primary Entrant Jess Miller, Network Communication

Sally Logan-Milne Young Practitioner of the Year Highly Commended

Frances Wills