Studying Public Relations/Communications

Why study?

Studying a Public Relations/Communication Management (PR/CM) degree can provide you with the knowledge and skills you need to work effectively. As with many other professions, research shows that PR/CM is becoming a graduate-entry career, which means a university degree is often a required qualification before entering the industry.


It isn't always necessary to have a PR/CM degree to gain a job, but if you are interested in a specialised study that will provide you with both the relevant theoretical and practical skills, then studying for a degree can help.

The 2016 PRINZ Insights Survey showed that 88% of practitioners have a tertiary qualification, and it is now increasingly the case that will be a PR/CM-specific degree.

If you are considering a PR/Comms career, see below to view the universities/polytechnic institutes in New Zealand that offer relevant courses (listed alphabetically):

Please note, the Communications courses in these learning institutes are not endorsed or accredited by PRINZ in any way.

Ara Institute of Canterbury (formerly CPIT)

New Zealand Broadcasting School

Auckland University of Technology (AUT)

Communications Studies at AUT University

Manukau Institute of Technology (MIT)

Areas of Study

Massey University

School of Communication, Journalism and Marketing

Open Polytechnic New Zealand

Communication Studies overview

Southern Institute of Technology

Communications & PR

Unitec Institute of Technology

Communication Studies

University of Waikato

Communication Studies

Waikato Institute of Technology (WINTEC)

School of Media Arts