Accreditation in Public Relations (APR)

The PRINZ Accreditation (APR) programme advances the professional practice of public relations and communication management by recognising those who have demonstrated broad knowledge, experience and professional, ethical judgement.

PRINZ APR is recognised as an industry qualification in the USA, Canada, UK, South Africa and Australia.

PRINZ APR is based on the 'Body of Knowledge' (Ethics, Marketing Communications, Internal Communications, Community Relations, Investor Relations, Government Relations).

Apply for PRINZ Accreditation

Applications for the 2018 APR programme are now open and close 5pm, Monday 12 March

Download an application form

Submitting your application

  • Log in to you dashboard
  • Select 'Apply for APR' in the left-hand menu
  • Select 'Submit your APR application'
  • Select 'Upload file'
  • Make sure to upload both your completed application form and your current CV

For more information about the 2018 APR programme view FAQ's or download the fact sheet here.

If you have any questions about the programme or the application process please contact or call 09 358 9808.

Have questions about APR?

Watch the recorded webinar on the APR Programme

Watch the APR Webinar

Some of the 2016 APR graduates - Back: Paul Hayes, Toni Lexmond, Chelsea Halliwell and Colin Espiner.
Font: Janine Ogier and Anika Forsman.

Find out more about PRINZ APR from the point of view of graduates and employers.

Graduate quotes

Employer quotes

The Open Polytechnic awards course credit for APR graduates. View the Open Polytechnic - Communication brochure.

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