The PRINZ Student Ambassador Programme allows students studying relevant qualifications to become involved and engaged in the communication and public relations industry. The programme gives students a head-start in the industry, encouraging them to participate in the PRINZ community. This blog post is written by Alex Lyall, PRINZ Student Ambassador at University of Canterbury.
Though internships aren’t exactly how they are in the movies – I have not once followed my boss around as they eccentrically dictate to me their exotic coffee orders – they’re still jobs which eat up an enormous amount of time in your day. And as all students know, no day is filled with empty hours as it is. We all have about a billion other commitments, on top of socialising and sleeping.
It’s probably worth asking why I, or anybody, would take on an internship with a schedule as crammed as that. Why add more work when you’re up to your neck already? Well, I realised I needed to work harder after attending the PRINZ Young Professionals event with a panel fitted with young public-relations professionals with 1-5 years experience. They were inspiring (and I don’t use that word lightly) not just in their successes but through their words too. Their bluntness alone made attending the panel worth it. The key quote of the night was this:
“Even though you have a degree, so does everyone else.”
Basically, once you begin looking for jobs you can’t rely on your degree alone to land you that dream job. Or any job, for that matter.
I honestly hadn’t thought about it like that before, but it made sense. It bugged me for the rest of the night as gaining a degree was all I had been aiming for. As if from a cheesy movie, the next day an invitation arrived in my university inbox looking for internship applications. I put myself forward with the panellist’s words in mind.
My conclusion from three months of interning is that internships are worth it. Even though time has often seemed restrictive, their importance has revealed itself in several ways.
First of all, internships can lead onto better things.
My internship originally asked for me to perform for three months, that has since extended and I am now able to be with my organisation for as long as I like. Internships provide opportunity: the chance for you to really go and prove yourself. It is not uncommon at all for employers to be so wooed by your work that they end up offering you permanent employment.
Even if employment doesn’t eventuate, internships are fantastic opportunities to learn on the job. Some internships provide this in a setting that is calm, encouraging and fun – mine very much falling into this category. Calmness especially has been important for mine. Once when writing a weekly review, I came across some news on the internet about a certain rapper facing criticism. It seemed too juicy to leave out however the subject matter seemed a little ill-fitting for my organisation’s aim. I grappled with its inclusion, ultimately deciding to put it in. Wrong move. I got an email a few days later asking for its removal. Hindsight is 20/20 but you live and learn. It was one lesson I still refer to when making decisions – trust your instinct. In this case, I knew it was wrong to include in my article but that other, more troublemaking, side got to me. Often, those words of advice from your supervisor can be an invaluable reward. You will realise for yourself that it’s affordable to make those mistakes now while you’re young and learning and not after you’ve started your first proper job.
Secondly, internships by design exist in order to give you a wee taste. This taste can influence you, before it’s too late, as to whether or not you feel that working in this line of work is right for you. For me, three months was enough for me to realise that I enjoyed music journalism a lot and that it was definitely something I would want to pursue further. Then on a side note, while some don’t offer payment they make up for it in freebies. In the music journalism world, albums, downloads and press passes are frequent. It’s the kind of currency that gets you involved in the first place.
For me, interning has been like riding my bike with the training wheels still on. It’s this stage where I’m doing something really exciting, and the support is there if I happen to fall. You mustn’t neglect the other busy parts of your life, but give it a go and see how far you can ride.
Image credit: @Istock